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What can a CEO do to help increase awareness and build brands?
CEOs should be the guardian of their charity's brand, but all too often they can be at best neutral, and often hostile to branding and awareness building. Sound familiar? Read our editorial to find out how CEOs can help to build brands - maybe you'll want to forward it to your own CEO... |

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Upcoming CharityComms conferences
CharityComms are the professional body for charity sector communications, and they're launching an exciting new programme of six one day conferences. Topics covered include internal comms, how to include service users, social marketing, measuring impact, and making the most of traditional and social media.
To find out more and book your place, visit their website here. For queries about content, speakers or the structure of the day email: suzie@ngomedia.org.uk, or call on 020 7426 8875
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nfpSynergy news: Find out what the public expects from an ideal charity, and give your views on fundraising research to the Centre for Charitable Giving and Philanthrophy
- You may have heard that the Centre for Charitable Giving and Philanthropy will soon be allocating their final research funds. We think this money should be used for research that will improve fundraising practice and grow individual giving, but we'd like to hear your views. In association with the PFRA and the Fundraising Standards Board, we've produced a survey to find out, and the results will be fed back to the funders in September. Please help by completing the questionnaire, at http://www.nfpsynergy.net/givingresearch
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If you've been forwarded this newsletter, and would like to subscribe, click here. We send these mailings out twice every month with our latest free reports and other interesting news. We'd love to hear your comments and suggestions - email kathryn.green@nfpsynergy.net, or call on 0207 426 8866, and don't forget to follow us on twitter.
Best wishes,
Kathryn Green,
on behalf of the nfpSynergy team
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